Building the future of media measurement together with













Leverage emotional impact for
Leverage emotional impact for
Explore our case studies
Explore our case studies
Measure true audience engagement
with your content to optimize advertising and content decisions

Emotional Impact Score (EIS)
Emotional Impact Score (EIS)
Mediaprobe’s EIS is a cross-media, truly comparable score that tracks second-by-second audience emotion to media, providing essential information on whether audiences are attentive and engaged with content. EIS measures media at scale, so you can make informed creative and targeting decisions to gain viewers and increase revenue.
Moving the industry forward: Members of
Moving the industry forward: Members of
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